A letter from Costa Rica — closing a chapter at Synergy Retreat Center, honoring TEW graduates, and sharing the first three steps to building a sound healing business.

There is a shala at Synergy Retreat Center in Uvita, Costa Rica, with a ceiling fan that turns slowly overhead and a view of the jungle that makes you forget, periodically, that you were supposed to be paying attention to something.

I have stood at the front of that room more times than I can count now. I have watched women lie down on that floor and come back up different. I have held space in that room for grief and for joy and for the specific kind of clarity that only comes when someone has been still enough, long enough, for the noise to settle.

This week, I stood at the front of that room for the last time in this format.

And I have been thinking about what it means to close a chapter that gave you so much.

What Synergy held

Robert built something at Synergy that I don’t think he fully understands the impact of.

Not just a beautiful retreat center — though it is that. A place that holds people. That makes them feel safe enough to go somewhere they couldn’t go alone. The open-air dining hall where we ate every meal together and the conversations got longer and louder as the week went on. The deck at night with the Pacific in the distance and no one wanting to be the first to say goodnight. The paths through the jungle between sessions where women walked in silence or talked in the low voices people use when they’re processing something real.

TEW has run trainings in Costa Rica, Nicaragua, and the US. Synergy was our international home base. The place we came back to. The place where the school found its legs.

The women who came through this place — I want to name some of them.

Sara, who came through the very first training and went home and built Breathe Out Collective. A real studio. A real community. The kind of thing that exists because one person said yes before she felt ready.

Nina, who found TEW after one email exchange, flew halfway across the world after being let go from her corporate career, and less than a year later opened a sound healing studio in Sweden. I think about her every time someone tells me they’re waiting for the right moment.

The licensed therapist who wove sound healing into her clinical practice and now offers something her clients cannot find anywhere else in her city.

The yoga teacher who added this work and completely changed what she was able to offer — to her students, and to herself.

The woman who certified and then had a hard year — a loss, a season she didn’t plan for — and found her way back to the bowls anyway. Slowly. On her own timeline.

Ten more women graduate from Synergy this Friday. They are the last cohort to do it here, and they don’t fully know yet what they are carrying home with them. They will know later. They always know later.

Why this chapter is closing

TEW School of Sound is not leaving Costa Rica because something went wrong.

It’s leaving because something is ready to become more.

The work I’ve been building in person for nearly a decade is expanding in every direction at once. Going deeper for the practitioners who are ready for the next level. Going wider for the women who have never been able to access it before. Going online so geography is no longer a gatekeeping mechanism. Coming home before it goes further out into the world than it has ever gone.

I have been building toward this for two years. And I am finally ready to build it.

What I know about what comes next for TEW graduates — and for you

Before I tell you what’s coming for the school, I want to give you something useful right now.

Because the question I get most often from practitioners — whether they just graduated or certified two years ago and still haven’t built the business they keep meaning to build — is some version of: where do I start?

Here is where I would start. If I were building a sound healing business from scratch, today, these are the first three things I would do.

1. Get one offer completely clear before you do anything else.

Not five offers. One. The clearest possible answer to: who is this for, what does it do for them, and what does it cost? Most practitioners skip this and go straight to visibility — posting, telling people, trying to market something that isn’t actually defined yet. And then they wonder why nothing lands. Clarity before visibility. Every time.

*If you joined us for the From Practitioner to Paid webinar, you already started this work. Crafting your signature offer is exactly what we walked through together — and if you missed it, this is one of the first things we tackle inside the Business of Sound Healing Mastermind.

2. Do intro sessions before you charge full price.

Not for free or low-price forever. Intro sessions — with real humans, at a reduced rate — to get the reps in. To learn how you naturally explain what you do. To build the quiet confidence that only comes from having actually done the thing. You cannot think your way into that confidence. You have to earn it in the room.

*A note on this: do not post reduced rates publicly or advertise discounted sessions online. Instead, build a private interest list and reach out personally. Keep your public pricing at full rate and offer a private discount code to your early clients only. Protect the perceived value of your work from day one — because once you’ve posted a low price publicly, it becomes the price people expect.

This is exactly the kind of conversation we have inside the Business of Sound Mastermind. Not generic business advice — the specific, strategic decisions that protect your positioning and set you up to charge what your work is actually worth.

3. Build one relationship with one venue, studio, or wellness space in your community.

Not a website. Not an Instagram page. A relationship. One owner, one manager, one person who runs a yoga studio or a wellness center who knows your name and what you do. That one relationship will open more doors than six months of social media. Start there.

Pro tip: if there are already sound practitioners offering sessions at your dream venue, don’t let that stop you — strategize around it. What special population could you serve that no one else is serving there? What luxury or elevated experience could you offer that sits above what’s already available? A prenatal sound journey. A private couples session. A corporate stress reset. A sound bath paired with breathwork or restorative yoga. 

The goal isn’t to compete — it’s to occupy a lane that’s entirely yours. Differentiation is a strategy, and it’s one of the most powerful things we work through together inside the Business of Sound Mastermind.

Those three things. In that order. In the next ninety days.

That is the foundation. And the Business of Sound Healing Mastermind is what I built to walk practitioners through exactly that — not in theory, but live, with direct support, with someone looking at what you’re building and telling you what to do next.

Founding member spots close November 7th. TEW graduates receive an additional 50% off with code TEWGRAD at checkout.

[Apply to Join the Business of Sound Healing Mastermind →]

What comes next for TEW School of Sound

I am not ready to name it yet. Not fully.

What I can tell you is that the next evolution of this school is the most expansive thing I have ever built. It will reach women who have never been able to access TEW before. It will take this work to a depth I have never taken it before in a structured container. It will answer the question that has been sitting with me for two years: what about the women who can’t come to us?

The answer is almost ready.

Before the end of the year, I will share it. And I think it will change what you believe is possible — both for TEW, and for yourself inside it.

What Synergy gave me

I want to end here, with gratitude.

Robert — thank you for building something that held us. For the ceiling fan and the jungle paths and the howler monkeys at 5am and the deck at night with the Pacific in the distance. For a space that made people feel safe enough to go somewhere real.

To every woman who came through Synergy with TEW: you are part of what this school is. Not just what it was. What it is, and what it is becoming. You carried this work home and planted it in your communities and have been doing something quiet and real and meaningful with it, and I see you.

The shala will still be there. Other teachers will stand at the front of that room and watch things shift in people.

But TEW is moving. Forward, deeper, closer to home — and then further out into the world than it has ever gone.

Stay close.

With love,
Megan