Hosted by Megan J. Hoeffner, Founder of The Embodied Warrior
BUSINESS OF SOUND MASTERMIND
Build a sound practice that is clear, elevated, and financially sustainable.
An intimate business mentorship experience with Megan J. Hoeffner
for sound practitioners ready to refine their offers, strengthen
their visibility, and grow with structure.
For the practitioner who knows their work is powerful,
but needs a stronger business foundation to carry it.
November 14, 2026 to January 30, 2027
CLAIM YOUR FOUNDING MEMBER SPOT5.0 ★
13 VERIFIED REVIEWS
Online · Zoom
LIVE MASTERMIND CALLS
Max 10
INTIMATE FOUNDING COHORT
3 Months
NOV 14 – JAN 30
From Practitioner to Paid
You may be excellent at holding space, but still feel unclear about how to hold the business.
Maybe your sessions are powerful, but your offers feel scattered.
Maybe people love your work, but inquiries are inconsistent.
Maybe you know you need to raise your prices, but you are not sure how to communicate the value.
Maybe you are posting, networking, and saying yes to opportunities, but it still feels reactive instead of strategic.
The issue is not your talent. The issue is that your business needs a clearer structure, a more refined message, and a growth strategy that matches the quality of your work.
The Business of Sound Mastermind was created to answer those questions,
and then help you actually implement the answers.
WHAT WE'RE BUILDING
What We're Building
Four core pillars to help your sound practice become clearer, stronger, easier to trust, and financially sustainable.
01
Positioning
Define what makes your work distinct, who it serves, and why it matters.
02
Offers
Shape clear, compelling offers that are easy to understand and aligned with how you want to work.
03
Pricing
Create pricing that reflects the value of your work, your capacity, and the level of experience you provide.
04
Visibility
Develop a thoughtful marketing rhythm that supports your work without forcing you to perform online.
Move from
“I’m certified in sound healing”
to
“This is what I do, this is who I serve, and this is how you can work with me.”
The Curriculum
The 3-Month Roadmap
Three modules, each with a lesson, quizzes + assignments, and PDF downloads inside your Kajabi portal.
Build Your Foundation
Your Offers, Niche, Pricing + Business Model
We start by getting clear on what you are actually building. You’ll identify the most aligned revenue streams for your skills, experience, audience and capacity.
- Your niche + positioning
- Ideal clients and markets
- Creating your core offers
- Public vs. private experiences
- 1:1 sessions
- Group sound experiences
- Workshops + ceremonies
- Studio partnerships
- Retreats + special events
- Corporate wellness opportunities
- Integrating sound into an existing yoga/wellness business
- Pricing your services
- Packages + recurring revenue
- Creating an offer ladder
- Understanding your numbers
- Your most realistic path to revenue
Position + Market Your Work
Messaging, Visibility + Client Attraction
You can be incredible at what you do, but if people don’t understand the value of your work, they won’t know why they should book you.
- Your core messaging
- How to describe what you do
- Communicating benefits without overpromising outcomes
- Compelling event descriptions
- Stronger calls-to-action
- Social media strategy
- Content pillars
- Email marketing
- Lead generation
- Local marketing
- Community building
- Collaborations
- Studio + wellness partnerships
- Creating referral relationships
- Positioning yourself as a professional practitioner
Sell + Expand
Sales, Partnerships + Sustainable Growth
Now we turn the foundation into movement: getting your offers into the world and building a strategy you can keep using after the mastermind ends.
- Selling without feeling pushy
- Invitation-based sales
- Converting interest into paying clients
- Following up with leads
- Creating studio partnerships
- Pitching corporate wellness
- Outreach strategies
- Filling workshops + sound baths
- Revenue beyond low-ticket events
- Upsells + next-step offers
- Client retention
- Testimonials + social proof
- Repeatable launches
- Building recurring revenue
- Creating your next 90-day business plan
YOUR INVESTMENT INCLUDES
What’s Included
Everything you need to build the business underneath your practice.
3 Months of Business Mentorship
A focused container built around the realities of a career in sound and wellness: sound baths, private sessions, retreats, studio partnerships, corporate wellness and workshops. Not generic business coaching.
Live Group Coaching + Implementation Calls
Where strategy becomes specific. Bring your offers, pricing, ideas, launches and pitches, and we workshop them together.
Workbook + Resources
Guided resources for your business vision, niche, core offers, pricing, offer ladder, revenue streams, messaging, marketing, partnerships and 90-day plan.
Templates + Business Tools
Practical templates for outreach, partnership pitches, event creation, offers, pricing, marketing, follow-up, client conversion and planning.
Community + Accountability
Other practitioners navigating the same questions. Share wins, ask questions and keep implementing between live sessions.
Direct Mentorship with Megan
The lessons, strategies and mistakes from building The Embodied Warrior, shortening the gap between “I know I can do this” and “People are paying me to do this.”
OUR PHILOSOPHY
This Isn’t About Manufacturing an Experience
Our job is not to manufacture someone’s healing experience. Louder doesn’t mean better. More instruments don’t mean deeper.
The same is true for business. More followers don’t automatically mean more revenue. More offers don’t mean a stronger business. More posting doesn’t mean more clients.
More isn’t always the answer. Intention, clarity and skill matter.
Who This Is For
Business of Sound is designed for the practitioner who is ready to take their work seriously. You may be:
- ● A newly certified sound practitioner wondering what comes next
- ● Already facilitating sound baths but struggling to make consistent income
- ● A yoga teacher wanting to incorporate sound into your business
- ● A massage therapist, Reiki practitioner, coach or wellness professional adding sound
- ● Ready to move beyond occasional low-ticket events
- ● Interested in retreats, workshops or corporate wellness
- ● Struggling with pricing or communicating your value
- ● Sitting on ideas you haven’t actually launched yet
You do not need a huge following or a perfectly polished brand. You need a foundation, a willingness to implement, and work you’re ready to bring into the world.
This is not a “get rich quick” business program
I cannot promise you a specific amount of money in three months. And I won’t.
Your results will depend on your market, your offers, your existing audience, your experience and, most importantly, what you implement.
What I can give you is strategy, mentorship, tools, feedback, accountability and over a decade of experience building a career within yoga, sound, education, retreats and the wellness industry.
5.0 AVERAGE · 13 REVIEWS
What Practitioners Say About Training With Megan
Reviews from The Embodied Warrior’s sound trainings and retreats.
★★★★★
“Megan blends energy and science in such a natural way that sound work feels grounded, meaningful, and easy to connect with.”
Samantha G
50HR Sound Healing Practitioner Training
★★★★★
“I left knowing with absolute certainty that I have the confidence and intuition needed to offer sound healing to others.”
Carlen D
50HR Sound Healing Practitioner Training
★★★★★
“The knowledge and empowerment The Embodied Warrior offers is unmatched. 10/10 recommend.”
Jess F
50HR Sound Healing Practitioner Training
★★★★★
“With Megan you can TRUST that what you are receiving is of high quality and know that the safety of all is being ensured.”
Mallory P
Licensed Professional Counselor
★★★★★
“Megan was very knowledgeable and left us with resources I’ll probably use for the rest of my life.”
Dannon P
50HR Sound Healing Practitioner Training
★★★★★
“From the moment the training began, her energy felt grounding, safe, and so genuine.”
Hannah D
10HR Fundamentals of Sound Workshop
MEET YOUR MENTOR
Meet Your Mentor
Megan J. Hoeffner, M.S., ERYT-500+, YACEP
Founder of The Embodied Warrior: School of Yoga + School of Sound Healing
Megan J. Hoeffner is the creator of Business of Sound Mastermind. Her work supports sound practitioners in building the business structure, clarity, and refinement needed to grow their practices with integrity.
She brings a grounded understanding of the sound and wellness space, along with more than a decade of experience teaching yoga, leading retreats, educating sound practitioners and training yoga teachers.
The mastermind isn’t built from theory alone. She has learned how to create offers, price experiences, fill retreats and trainings, and build partnerships. Her approach is clear, direct, elegant, and practical.
Inside this mastermind, Megan helps you:
● Clarify what you offer
● Position your work with confidence
● Create simple pathways to sales
● Build a more sustainable business rhythm
WHAT COMES NEXT
Your Certification Was the Beginning
You invested time, money and energy into learning this work. You bought the instruments. You practiced. Now what?
Not another certification. Not another training to collect. A space to take what you already know and build something with it.
Your first paid sound bath. Your first private client. Your first studio partnership. Your first corporate contract. Your first retreat. Or simply your first business model that finally feels clear.
ALREADY JOINING THE OCTOBER 50HR SOUND PRACTITIONER TRAINING + RETREAT?
Business of Sound is included with eligible October 2026 Costa Rica Sound Practitioner Training enrollments.
MARK YOUR CALENDAR
Live Call Schedule
All live mastermind calls meet on Zoom from 12–1pm EST.
Recorded for replay inside your Kajabi portal.
Frequently Asked Questions
Quick answers before you join.
−What if I can’t attend all live calls?
All sessions (12–1pm EST) are recorded and uploaded to your Kajabi portal.
+How does Founding Member pricing work?
Full value is $3,000. The first 5 Founding Members get $1,500 Pay in Full or 4 payments of $500 ($2,000 total). After the first 5 spots fill, tuition moves to $2,000 Pay in Full or 5 payments of $500 ($2,500 total).
+Is this included with the October 2026 Costa Rica 50HR Training?
Yes, eligible October 2026 Costa Rica 50HR Training enrollments receive complimentary access.
+Do I need a large following before joining?
No, you do not need a large following or polished website to start.
+Do you guarantee results?
No. Participation and completion of the program do not guarantee specific business, client, or financial results.
+What is the refund policy?
All sales are final. All payments are non-refundable and non-transferable, and payment plan members are responsible for completing all installments.
You Don’t Need to Wait Until You Feel “Ready.”
There will always be another instrument, another training, another certification. At some point, the next level isn’t learning more. It’s implementing what you already know.
Your practice already has value. Now let’s build the business that allows it to reach people.
Founding Cohort Investment
Choose Your Investment
Founding Member
Rate
Standard
Rate
Personalized 1:1 Coaching with Megan
- ✓ 3 private 1:1 Zoom sessions with Megan
- ✓ Telegram access Mon–Fri, 12–4pm
- ✓ 3 full months of support
- ✓ Only 3 spots, mastermind registrants only